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Brand Manager

I am interested in Permanent, Brand Management roles in a Offline Marketing team. & I am located in Canada, BC. and do not have an EU/UK work permit. I'm available in 2 Weeks
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strategic-development business-analysis project-management communication e-commerce 

About Me

Brand Manager Jan 10- Present
Please Mum, Vancouver, BC

Most recently took on the responsibility of retail marketing as well as continuing to manage the web business. In this role I report directly to the CEO of Please Mum.

• Responsible for developing and executing both retail and online marketing plans to achieve sales targets
• Developed Loyalty Program for both retail and online stores. Used consumer purchasing behaviors and survey analysis to develop a program that would increase both frequency and average purchase.
• Developed internal communication packages for retail team, to ensure proper execution of marketing plan.
• Responsible for delivering on marketing KPI targets while staying within budget parameters.
• Responsible for leading and developing a team of 6 people.


E-commerce Manager Mar 06-Dec 09
Please Mum, Vancouver, BC

• Responsible for developing online strategic plan to achieve profit goals. In my first year we met profit goals, and increased revenue by almost 300%.

Marketing Analyst Sep 05-Feb 06
Please Mum, Vancouver, BC
• Managed the Please Mum CRM database, and used the information to help develop marketing strategy
• Analyzed key performance indicators (Traffic, $/Cust, and Conversion) and provided recommendations on ways to improve
• Responsible for preparing weekly reports and presentations to the executive team.