Internet/Digital Marketing, E-Communications, Social Media Marketing, SEO, PPC, Web Content
About Me
I am interested in all types of marketing but I excel in internet marketing techniques.
I am experienced and capable in the following areas:
Web content editing including writing for websites, researching content,
scannable text, web page usability.
Search engine optimisation including link building, developing attractive content, site architecture, on page optimisation, usability testing and goal orientated design.
Split testing on webpage layouts
to improve visitor conversion.
Managing pay-per-click campaigns on Google, Yahoo and MSN to increase website visitors.
Managing targeted marketing campaigns both through online & offline channels to existing & potential customers.
Managing
an e-commerce store.
Evaluated analytical data from various sources including: Google analytics, pay per click campaigns, email campaign data, customer satisfaction feedback and website usability testing.
Managing external graphic designers
to produce promotional material for direct marketing.
